{"id":9966,"date":"2024-01-28T06:36:52","date_gmt":"2024-01-28T06:36:52","guid":{"rendered":"https:\/\/www.writemyessays.app\/blog\/questions\/discuss-how-companies-build-their-brand-through-social-media-and-marketing-channels\/"},"modified":"2024-01-28T06:36:52","modified_gmt":"2024-01-28T06:36:52","slug":"discuss-how-companies-build-their-brand-through-social-media-and-marketing-channels","status":"publish","type":"questions","link":"https:\/\/www.writemyessays.app\/blog\/questions\/discuss-how-companies-build-their-brand-through-social-media-and-marketing-channels\/","title":{"rendered":"Discuss how companies build their brand through social media and marketing channels"},"content":{"rendered":"<p style=\"margin: 15pt 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Instructions<\/span><\/b><b style=\"cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\"><\/span><\/b><\/p>\n<div style=\"font-weight: 400; font-size: 19px; cursor: auto; color: inherit;\">\n<h3 style=\"margin: 19px 0px; font-weight: bold; font-size: 1.2em; line-height: 1; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Social Media Branding<\/span><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><\/h3>\n<\/div>\n<div style=\"font-weight: 400; font-size: 19px; cursor: auto; color: inherit;\">\n<p style=\"margin: 0.5em 0px 1em; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">It is essential that you understand how companies are using social media to connect with customers and build their brand. This assignment follows one company via social media for at least four days. It must be a company that is actively engaged in social media marketing using at least two of the following four forums: Facebook page, Twitter account, YouTube Channel, and company blog.&nbsp;<\/span><\/p>\n<p style=\"margin: 0.5em 0px 1em; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Your assignment is to follow the companies in all four of these social media and report on your observations here in the discussion board.&nbsp;<\/span><\/p>\n<p style=\"margin: 0.5em 0px 1em; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Your posting should include clear, detailed explanations and analysis of the way the company or brand used their social media this week. Note: you don&#8217;t have to subscribe to these social media to observe their content and analyze it.<\/span><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><\/p>\n<\/div>\n<div style=\"font-weight: 400; font-size: 19px; cursor: auto; color: inherit;\">\n<h3 style=\"margin: 19px 0px; font-weight: bold; font-size: 1.2em; line-height: 1; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Marketing Channels<\/span><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><\/h3>\n<\/div>\n<div style=\"font-weight: 400; font-size: 19px; cursor: auto; color: inherit;\">\n<p style=\"margin: 0.5em 0px 1em; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Discuss the advantages and disadvantages of conventional marketing media (like TV, print, etc.) versus social media and digital marketing channels.<\/span><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><\/p>\n<\/div>\n<div style=\"font-weight: 400; font-size: 19px; cursor: auto; color: inherit;\"><br style=\"cursor: auto; color: inherit;\"><\/div>\n<p style=\"margin: 15pt 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Requirements<\/span><\/b><b style=\"cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><\/b><\/p>\n<p style=\"margin: 6pt 0in 12pt; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Your initial post<br \/>\nshould be roughly 300 words in length.<\/span><\/p>\n<p style=\"margin: 6pt 0in 12pt; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\"><\/span>Textbook: Marketing Management, 16th Edition<\/p>\n<p style=\"margin: 6pt 0in 12pt; cursor: auto; color: inherit;\"><strong style=\"cursor: auto; color: inherit;\">By:<\/strong><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span>Kotler, Philip<br style=\"cursor: auto; color: inherit;\"><strong style=\"cursor: auto; color: inherit;\">ISBN:<\/strong><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span>978-0-13-588715-8<\/p>\n<p style=\"margin: 6pt 0in 12pt; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\"><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Instructions Social Media Branding&nbsp; It is essential that you understand how companies are using social media to connect with customers and build their brand. This assignment follows one company via social media for at least four days. It must be a company that is actively engaged in social media marketing using at least two of [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[53],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/9966"}],"collection":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/comments?post=9966"}],"version-history":[{"count":0,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/9966\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/media?parent=9966"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/disciplines?post=9966"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/paper_types?post=9966"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/tagged?post=9966"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}