{"id":3916,"date":"2024-01-10T16:13:31","date_gmt":"2024-01-10T16:13:31","guid":{"rendered":"https:\/\/www.writemyessays.app\/blog\/questions\/customer-aquisition-retension-and-development-current-strategies-of-mcdonalds-uk-company\/"},"modified":"2024-01-10T16:13:31","modified_gmt":"2024-01-10T16:13:31","slug":"customer-aquisition-retension-and-development-current-strategies-of-mcdonalds-uk-company","status":"publish","type":"questions","link":"https:\/\/www.writemyessays.app\/blog\/questions\/customer-aquisition-retension-and-development-current-strategies-of-mcdonalds-uk-company\/","title":{"rendered":"Customer aquisition, retension and development current strategies of McDonalds UK company"},"content":{"rendered":"

From the list below, select 2 acquisition and  2 retention strategies <\/b>that are currently used by McDonald’s UK and describe with examples how these strategies are used by the company. Additionally, do the same when it comes to 2 development strategies, but here, the two strategies are upselling and cross-selling.<\/b><\/p>\n

<\/div>\n
\n

Popular Customers Acquisition & Retention Strategies:<\/p>\n

    \n
  • <\/span>  <\/span>Promotions<\/li>\n
  • <\/span>  <\/span>Personal selling<\/li>\n
  • <\/span>  <\/span>Social media campaigns<\/li>\n
  • <\/span>  <\/span>Merchandising (shelf space positioning; window displays;

    \npoint of sale print)<\/li>\n
  • <\/span>  <\/span>Customer referral schemes; word-of-mouth<\/li>\n
  • <\/span>  <\/span>Customer exhibitions<\/li>\n
  • <\/span>  <\/span>Publicity<\/li>\n
  • <\/span>  <\/span>Telemarketing<\/li>\n
  • <\/span>  <\/span>Email marketing<\/li>\n
  • <\/span>Event based marketing<\/li>\n
  • <\/span>  <\/span>Customer service, service quality<\/li>\n
  • <\/span>  <\/span>Building customer engagement (cognitive, affective, behavioural, social engagement) (gamification)<\/li>\n
  • <\/span>  <\/span>Understanding and meeting customer expectations (customer delight – Kano model)<\/li>\n
  • <\/span>  <\/span>Adding customer perceived value (loyalty schemes, customer clubs, sales promotions)<\/li>\n
  • <\/span>  <\/span>Bonding<\/li>\n
  • <\/span>  <\/span>Social media engagement<\/li>\n
  • <\/span>  <\/span>Creating memorable customer experience.<\/li>\n<\/ul>\n
    NO AI tools,<\/font><\/div>\n<\/div>\n
    NO PLAGIARISM,<\/font><\/div>\n
    CREDIBLE SOURCES,<\/font><\/div>\n
    HARVARD STYLE.<\/font><\/div>\n","protected":false},"excerpt":{"rendered":"

    From the list below, select 2 acquisition and  2 retention strategies that are currently used by McDonald’s UK and describe with examples how these strategies are used by the company. Additionally, do the same when it comes to 2 development strategies, but here, the two strategies are upselling and cross-selling. Popular Customers Acquisition & Retention […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[53],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/3916"}],"collection":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/comments?post=3916"}],"version-history":[{"count":0,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/3916\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/media?parent=3916"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/disciplines?post=3916"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/paper_types?post=3916"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/tagged?post=3916"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}