{"id":34204,"date":"2024-10-05T20:33:08","date_gmt":"2024-10-05T20:33:08","guid":{"rendered":"https:\/\/www.writemyessays.app\/blog\/questions\/theme-market-plans-market-plan-designweek-2-theme-market-plans-market-plan-design\/"},"modified":"2024-10-05T20:33:08","modified_gmt":"2024-10-05T20:33:08","slug":"theme-market-plans-market-plan-designweek-2-theme-market-plans-market-plan-design","status":"publish","type":"questions","link":"https:\/\/www.writemyessays.app\/blog\/questions\/theme-market-plans-market-plan-designweek-2-theme-market-plans-market-plan-design\/","title":{"rendered":"Theme &#8211; Market Plans, Market Plan DesignWeek 2 Theme &#8211; Market Plans, Market Plan Design"},"content":{"rendered":"<ul style=\"margin-top: 1em; margin-right: 0px; margin-left: 0px; padding: 0px 0px 0px 40px; font-size: 13.3333px; cursor: auto; color: inherit;\">\n<li style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Anonymous. (2008).<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><a style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto;\">Recession marketing: Case study \u2013 Starbucks.<\/a>&nbsp;<em style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Brand Strategy<\/em>, 26. Good example of a description of a specific marketing strategy. Retrieved from http:\/\/ezproxy.bellevue.edu:80\/login?auth=bb&amp;url=https:\/\/search.proquest.com\/docview\/224172900?accountid=28125.<\/li>\n<li style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Das, B., Satpathy, I., &amp; Sharan, S. (2014).&nbsp;<em style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Transnational Marketing Strategy<\/em>. Chapter 1. NEW AGE International Publishers.<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><a style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto;\">http:\/\/ezproxy.bellevue.edu\/login?url=https:\/\/search.ebscohost.com\/login.aspx?direct=true&amp;db=e025xna&amp;AN=2706820&amp;site=ehost-live&amp;ebv=EB&amp;ppid=pp_1<\/a><\/li>\n<li style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Knight, G.A., &amp; Cavusgil, S.T. (2005).<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><a style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto;\">A taxonomy of born-global firms.<\/a><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><em style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Management International Review<\/em>,<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><em style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">45<\/em>(3), 15-35. Retrieved from http:\/\/ezproxy.bellevue.edu:80\/login?auth=bb&amp;url=https:\/\/search.proquest.com\/docview\/202691989?accountid=28125<\/li>\n<li style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Lee, K., &amp; Carter, S. (2009).<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><a style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto;\">Understanding the global marketing environment. Chapter 1: Changes and new challenges<\/a>. Retrieved from https:\/\/www.slideshare.net\/kiefercmlee\/global-marketing-management-chapter-1.<strong style=\"font-weight: bold; font-size: 13.3333px; cursor: auto; color: inherit;\"><br style=\"cursor: auto; color: inherit;\"><\/strong><\/li>\n<li style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Robson, M.J. (2005).<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><a style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto;\">International marketing research.<\/a>&nbsp;<em style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Strategic Direction<\/em>,<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><em style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">21<\/em>(6), 30-33. Retrieved from http:\/\/ezproxy.bellevue.edu:80\/login?url=http:\/\/search.proquest.com.ezproxy.bellevue.ed u\/docview\/218611279?accountid=28125&nbsp;<\/li>\n<li style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Wind, Y., Douglas, S.P., &amp; Perlmutter, H.V. (1973). Guidelines for developing international marketing strategies.<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><em style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Journal of Marketing<\/em>,<em style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">37<\/em>, 14-23. Retrieved from<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><a style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto;\">https:\/\/www.researchgate.net\/publication\/234022038_Guidelines_for_Developing_International_Marketing_Strategies<\/a><\/li>\n<li style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">US Small Business Administration. (n.d.).&nbsp;<em style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Marketing and sales.<\/em><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><a style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto;\">https:\/\/www.sba.gov\/business-guide\/manage-your-business\/marketing-sales<\/a>&nbsp;<\/li>\n<li style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">Y\u00fccel, R., Elibol, H., &amp; Da\u011fdelen, O. (2009).<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><a style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto;\">Globalization and international marketing ethics problems<\/a>.<span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><em style=\"font-weight: inherit; font-size: 13.3333px; cursor: auto; color: inherit;\">International Research Journal of Finance and Economics<\/em>, (26), 93-104.<\/li>\n<\/ul>\n<div style=\"margin-bottom: 1em; font-size: 13.3333px; cursor: auto; color: inherit;\">2.1 Discussion Assignment: Tailored Market Plans<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Anonymous. (2008).&nbsp;Recession marketing: Case study \u2013 Starbucks.&nbsp;Brand Strategy, 26. Good example of a description of a specific marketing strategy. Retrieved from http:\/\/ezproxy.bellevue.edu:80\/login?auth=bb&amp;url=https:\/\/search.proquest.com\/docview\/224172900?accountid=28125. Das, B., Satpathy, I., &amp; Sharan, S. (2014).&nbsp;Transnational Marketing Strategy. Chapter 1. NEW AGE International Publishers.&nbsp;http:\/\/ezproxy.bellevue.edu\/login?url=https:\/\/search.ebscohost.com\/login.aspx?direct=true&amp;db=e025xna&amp;AN=2706820&amp;site=ehost-live&amp;ebv=EB&amp;ppid=pp_1 Knight, G.A., &amp; Cavusgil, S.T. (2005).&nbsp;A taxonomy of born-global firms.&nbsp;Management International Review,&nbsp;45(3), 15-35. Retrieved from http:\/\/ezproxy.bellevue.edu:80\/login?auth=bb&amp;url=https:\/\/search.proquest.com\/docview\/202691989?accountid=28125 Lee, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[39],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/34204"}],"collection":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/comments?post=34204"}],"version-history":[{"count":0,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/34204\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/media?parent=34204"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/disciplines?post=34204"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/paper_types?post=34204"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/tagged?post=34204"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}