{"id":33222,"date":"2024-09-23T10:43:16","date_gmt":"2024-09-23T10:43:16","guid":{"rendered":"https:\/\/www.writemyessays.app\/blog\/questions\/what-are-the-capabilities-of-modern-customer-relationship-managnent-crm-how-does-it-impact-customet-retention\/"},"modified":"2024-09-23T10:43:16","modified_gmt":"2024-09-23T10:43:16","slug":"what-are-the-capabilities-of-modern-customer-relationship-managnent-crm-how-does-it-impact-customet-retention","status":"publish","type":"questions","link":"https:\/\/www.writemyessays.app\/blog\/questions\/what-are-the-capabilities-of-modern-customer-relationship-managnent-crm-how-does-it-impact-customet-retention\/","title":{"rendered":"What are the capabilities of modern customer relationship managnent (CRM)? How does it impact customet retention?"},"content":{"rendered":"<p>Citation in text<br \/>\nIn scientific writing you are allowed and should use texts of others. However<br \/>\nyou have to make clear at any passage in your text, which source you used.<br \/>\nTherefore a short mark is enough, for example cf. M\u00fcller (2012), P. 130. At the<br \/>\nend of the text \u2013list of literature \u2013you have to describe in a detailed list, which<br \/>\nsources you used.<\/p>\n<p>The footnote itself should be written in Arial 10.<br \/>\nThe year is to be supplemented with continuous small letters if an author is<br \/>\ncited from different sources in the same year<br \/>\nExample: Meier, A. (2016a) p.10 , Meier A. (2016b) p.29.<br \/>\nThe complete source is listed in the List of References in an alphabetical order.<\/p>\n<p>1. Style of quote<br \/>\nProfessor Mike (2012) recommends to use footnotes to keep the text flow. All<br \/>\nfootnotes are collected and listed at the bottom of the page.<\/p>\n<p>Example: Family Name (Year), Page.<br \/>\nEvery quote has to be inside of quotation marks; the quote<br \/>\nnotation is standing behind the closing quotation mark.<\/p>\n<p>2. Direct and indirect quotes<br \/>\nBasically, there are two types of quotes: The direct (literally) and the indirect<br \/>\n(analogous) quote. Independent of the type of quote, you have to prove the<br \/>\nsource of your quote.<\/p>\n<p>On direct quotes you take the foreign text unchanged in your own text. You<br \/>\nmake this clear with quotation marks and proof of source.<\/p>\n<p>Example: In the direct quote, you use the remarks of another author<br \/>\nliterally in your own text.<br \/>\n-> Attention: Don\u2019t use direct quotes too often. Only quote direct, if<br \/>\nthe formulation of the author is very original or inventive.<br \/>\nAt indirect quotes you adopt thoughts, results, statements etc. from other<br \/>\ntexts, but express them in your own words. Also indirect quotes were marked<br \/>\nwith a short mark, but not put in quote marks. The short reference in the<\/p>\n<p>footnote begins with \u201ccf.\u201c.<br \/>\nExample: An indirect quote is characterized by that you use a foreign<br \/>\nstatement \u2013analogously \u2013in your own text.<\/p>\n<p>Secondary quotes \u2013 the quote of a quote \u2013you should avoid. Only in<br \/>\nexceptional cases, for example if it\u2019s not possible to find the original source,<br \/>\nyou are allowed to use it. Both sources you have to declare at the list of<br \/>\nliterature.<br \/>\nIf you have to use secondary quotes, the following information needs to be at<br \/>\nthe bottom of the page:<br \/>\nFamily Name, First Name (Year), Page quoted from Family Name,<br \/>\nFirst Name (Year), Page.<\/p>\n<p>3. Important Notes<br \/>\n-> If more than two authors are named, there needs to be placed a \u201cet<br \/>\nal.\u201c (Latin for \u201cand others\u201d) behind the first\u2010named author.<br \/>\nExample: Sterzenbach et al. (2009), P. 296.<br \/>\n-> If there are multiple sources of an author of a year, according to<br \/>\nthe annual statement, a letter (alphabetically descending) is<br \/>\nappended.<\/p>\n<p>Example: Aberle (2009a), P. 77.<br \/>\nAberle (2009b), P. 124.<br \/>\n-> If The author or location is not clear, write \u201cn. a.&#8221; (no author) or &#8220;w.<br \/>\np.&#8221;(without place). It is better, however \u2013if the author is absent \u2010 to<br \/>\nput the responsible organization (association, company,<br \/>\ninstitution, etc.) in the place of the author.<br \/>\nExample: BMBF (2012), P. 34.<br \/>\n-> Note: If the year\/the date or year\/date is not clear, write &#8220;n. y.&#8221; (no<br \/>\nyear) or &#8220;n. d.&#8221; (no date).<br \/>\nExample: Maier (n.y.), P. 99.<\/p>\n<p>Formal requirements<br \/>\n1. A Master Thesis should contain 50 \u201360 pages.<br \/>\n2. A4 paper size (210 mm by 297 mm).<br \/>\n3. line spacing: 1.5 (intended quotations and footnotes: single spacing).<br \/>\n4. top, bottom and right-hand margin: 25 mm, left-hand margin: 40 mm.<br \/>\n5. Numbering of the pages, page numbers at the bottom of the page.<br \/>\n6. Font: Arial.<br \/>\n7. Font sizes: written text 11, central headlines 14 and bold, footnotes 10.<br \/>\n8. It is recommended to work with grouped style.<br \/>\n9. Attachments should be continuously page numbered (will not be displayed at<br \/>\n10. the content).<br \/>\nStyle and linguistic design<br \/>\n\u2022 Introduction and consistent use of terms.<br \/>\n\u2022 Clear, concise, independent language without platitudes, corporate jargon,<br \/>\n\u2022 colloquialisms, and the like.<br \/>\n\u2022 Freedom from spelling, grammar-, punctuation-, expression-, punctuation errors.<\/p>\n<p>figures and tables<br \/>\n\u2022 Clarity, legibility, uniformity.<br \/>\n\u2022 Completeness of captions and source citations.<br \/>\n\u2022 Integration into the argumentation (text supplementation, not text<br \/>\n\u2022 substitution).<\/p>\n<p>Scientific apparatus<br \/>\n\u2022 Clear separation of own and foreign ideas, completeness of evidence in the<br \/>\n\u2022 text.<br \/>\n\u2022 Formal correctness and uniformity of citations.<br \/>\n\u2022 Formal correctness, uniformity, and completeness of the bibliography.<br \/>\n\u2022 Correctness and appropriate design of the indexes and appendices.<\/p>\n<p>Table of Contents and Page Numerations<br \/>\nExample:<br \/>\nTable of Contents Page<br \/>\nTable of Figures &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;. III<br \/>\nList of Abbreviations &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;. IV<br \/>\n1 Introduction &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230; 1<br \/>\n1.1 Background and Research Context &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;. 2<br \/>\n1.2 Research Objective &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;.. 3<br \/>\n1.2.1 xxx &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;.. 4<br \/>\n1.2.2 xxx &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;.. 5<br \/>\n2 Definitions &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;.. 6<br \/>\nBibliography &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;.V<br \/>\nList of References &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;.. X<br \/>\nStarting from the first page, the numeration of the pages is to be done in<br \/>\nRoman numerals (I, II, III, IV&#8230;).<br \/>\nThe title page counts as first page but does not display the page number.<br \/>\nFurther numeration starts from the first page of the &#8220;Text&#8221; part and is to be<br \/>\ndisplayed in Arabic numerals (1,2,3 &#8230;).<br \/>\nThe Appendix and the List of References are to be marked with Roman<br \/>\nnumerals, continuing the numeration of the introductory part.<\/p>\n<p>The structure should normally reflect the style of a research report and should<br \/>\ncontain:<br \/>\n\u2022 a title page<br \/>\n\u2022 a statement about the confidentiality of the work (if required)<br \/>\n\u2022 Plagiarism declaration<br \/>\n\u2022 (Acknowledgements)<br \/>\n\u2022 a glossary (list of abbreviations and technical terms used and their<br \/>\n\u2022 definitions)<br \/>\n\u2022 a contents page<br \/>\n\u2022 lists of tables and figures<br \/>\n\u2022 a list of appendices<br \/>\n\u2022 an introduction<br \/>\n\u2022 a review of relevant literature<br \/>\n\u2022 a discussion of research methodology leading to your research design<br \/>\n\u2022 data collection, analysis and synthesis<br \/>\n\u2022 a considered discussion of the data and self critical reflections on the<br \/>\n\u2022 research methods<br \/>\n\u2022 a summary of your conclusions and recommendations<br \/>\n\u2022 references and bibliography<br \/>\n\u2022 Appendices <\/p>\n<p>Plagiarism<br \/>\n\u2022 &#8220;You should never plagiarize -that is repeat others&#8217; words without giving them credit&#8221;.<br \/>\n\u2022 If you use other thoughts: give exactly the source!<br \/>\n\u2022 If you do not indicate the sources, your work will be consequently marked with a &#8220;not passed&#8221; !<br \/>\n\u2022 It is not only unfair if you just copy other works, but the risk to be detected is very high. There will be no discussion about the mark!<br \/>\n\u2022 The  School applies originality checking machines and other plagiarism crawlers to every thesis without exception.<br \/>\n\u2022 The same applies for the use of AI in writing your thesis. Any use of AI, e.g. Chat GPT will be detected by our originality checking software and treated as plagiarism, meaning that your thesis will be graded \u201cnot passed\u201d .<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Citation in text In scientific writing you are allowed and should use texts of others. However you have to make clear at any passage in your text, which source you used. Therefore a short mark is enough, for example cf. M\u00fcller (2012), P. 130. At the end of the text \u2013list of literature \u2013you have [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[9],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/33222"}],"collection":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/comments?post=33222"}],"version-history":[{"count":0,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/33222\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/media?parent=33222"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/disciplines?post=33222"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/paper_types?post=33222"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/tagged?post=33222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}