{"id":30149,"date":"2024-07-22T16:39:09","date_gmt":"2024-07-22T16:39:09","guid":{"rendered":"https:\/\/www.writemyessays.app\/blog\/questions\/2-attitudes-and-behaviour-change-specifically-how-one-of-cialdinis-persuasion-principles-can-be-used-to-affect-consumer-behaviour\/"},"modified":"2024-07-22T16:39:09","modified_gmt":"2024-07-22T16:39:09","slug":"2-attitudes-and-behaviour-change-specifically-how-one-of-cialdinis-persuasion-principles-can-be-used-to-affect-consumer-behaviour","status":"publish","type":"questions","link":"https:\/\/www.writemyessays.app\/blog\/questions\/2-attitudes-and-behaviour-change-specifically-how-one-of-cialdinis-persuasion-principles-can-be-used-to-affect-consumer-behaviour\/","title":{"rendered":"2.\tattitudes and behaviour change; specifically, how (one of) Cialdini\u2019s persuasion principles can be used to affect consumer behaviour"},"content":{"rendered":"

Imagine you are a
\nresearcher in the field of Consumer Behaviour. You have an exciting new
\nresearch idea and are hoping to attract research money by applying for funding
\nwith a research proposal.<\/span><\/p>\n


<\/span><\/div>\n
<\/p>\n

1.      
\n<\/span><\/span><\/span>attitudes and behaviour change; specifically, how
\n(one of) Cialdini\u2019s persuasion principles<\/b> can be used to affect consumer
\nbehaviour<\/span><\/p>\n

<\/span><\/div>\n


<\/span><\/div>\n

<\/span><\/div>\n
<\/p>\n

Write up the research proposal. Your research proposal should
\nconsist of four parts: 1) an introduction; 2) a literature review; 3) a
\nproposed method; and 4) a conclusion. <\/span><\/p>\n

 <\/span><\/p>\n

The introduction<\/b> should outline your new research idea,
\nspecify your specific research question, and highlight the relevance of the
\nresearch idea. What is the practical application, that is, what practical
\nproblem does your research address? How will policy makers and\/or marketeers
\nbenefit from the knowledge that your research would generate? <\/span><\/p>\n

 <\/span><\/p>\n

The literature review<\/b> should provide an overview and
\nsummary of the relevant research that has been conducted on the topic already.
\nThis review should supplement the introduction in that it illustrates the
\ntheoretical contribution of your research idea. What is novel about your
\nresearch idea? How does it extend our existing understanding of the topic? What
\ngap or contradiction in the literature does it address? <\/span><\/p>\n

 <\/span><\/p>\n

 <\/span><\/p>\n

To summarize, your research proposal should include the following:<\/span><\/p>\n

1.      <\/span><\/span><\/span>a relevant, novel and clearly formulated
\nresearch question<\/span><\/p>\n

2.      <\/span><\/span><\/span>an adequate literature review which summarises
\nthe relevant literature on the topic and highlights the research gap your
\nproposed research addresses <\/span><\/p>\n

3.      <\/span><\/span><\/span>a proposed method that is appropriate for the
\nresearch question and discussed with adequate detail<\/span><\/p>\n

4.      <\/span><\/span><\/span>a conclusion that highlights the possible
\ncontribution of your proposed research <\/span><\/p>\n


<\/span><\/p>\n

<\/span><\/p>\n

Key\/suggested
\nreferences:<\/span><\/b><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Journal of Consumer Research<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Journal of Consumer Psychology<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Journal of Marketing<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Journal of Marketing Research<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Journal of the Academy of Marketing
\nScience<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Marketing Science<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>International Journal of Resaerch in
\nMarketing<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Journal of Retailing<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Journal of Advertising<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Journal of Interactive Marketing<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Psychology and Marketing<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Psychological Science<\/span><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Journal of Experimental Social
\nPsychology<\/span><\/p>\n

<\/p>\n

<\/span><\/b><\/p>\n

\u00b7        
\n<\/span><\/span><\/span>Journal of Personality and Social Psychology<\/span><\/p>\n

<\/span><\/div>\n","protected":false},"excerpt":{"rendered":"

Imagine you are a researcher in the field of Consumer Behaviour. You have an exciting new research idea and are hoping to attract research money by applying for funding with a research proposal. 1.       attitudes and behaviour change; specifically, how (one of) Cialdini\u2019s persuasion principles can be used to affect consumer behaviour Write up the […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[43],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/30149"}],"collection":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/comments?post=30149"}],"version-history":[{"count":0,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/30149\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/media?parent=30149"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/disciplines?post=30149"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/paper_types?post=30149"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/tagged?post=30149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}