{"id":28910,"date":"2024-06-28T18:47:54","date_gmt":"2024-06-28T18:47:54","guid":{"rendered":"https:\/\/www.writemyessays.app\/blog\/questions\/reflect-upon-the-process-of-sellers-satisfying-the-differing-purchasing-demands-of-consumers-b2c-and-businesses-b2b-as-discussed\/"},"modified":"2024-06-28T18:47:54","modified_gmt":"2024-06-28T18:47:54","slug":"reflect-upon-the-process-of-sellers-satisfying-the-differing-purchasing-demands-of-consumers-b2c-and-businesses-b2b-as-discussed","status":"publish","type":"questions","link":"https:\/\/www.writemyessays.app\/blog\/questions\/reflect-upon-the-process-of-sellers-satisfying-the-differing-purchasing-demands-of-consumers-b2c-and-businesses-b2b-as-discussed\/","title":{"rendered":"Reflect upon the process of sellers satisfying the differing purchasing demands of consumers (B2C) and businesses (B2B) as discussed"},"content":{"rendered":"

Assignment Question<\/span><\/h4>\n

Reflect upon the process of sellers satisfying the differing purchasing demands of consumers (B2C) and businesses (B2B) as discussed in your reading thus far (see chapters 3 and 4 in particular); explore the range of marketing and sales strategies that are utilised by companies targeting buyers from these two distinct customer groups.<\/p>\n

Explain how the marketing and sales strategies you have learned about can be applied to influence consumer and organisational buyer behaviour; illustrate your response with real-world examples of how sellers persuade purchasers from these different customer groups to buy their products and\/or services.<\/p>\n

Your assignment response is to be delivered as a written <\/span>report<\/a> <\/span>of 2,000 words, featuring a series of appropriately headed sections and presented in a formal third-person style.<\/p>\n

The learning outcomes for this assignment are:<\/h4>\n
    \n
  • Classify and analyse different marketing and sales functions<\/li>\n
  • Formulate appropriate strategies for the marketing and selling of products and services in diverse business settings<\/li>\n
  • Recognise and apply core personal selling tasks and responsibilities<\/li>\n
  • Analyse and assess customer relationship and sales channel components to optimise the development of marketing and sales plans<\/li>\n<\/ul>\n

    Reading in Question: (Screenshots of chapter 3 and 4 attached)<\/b><\/font><\/h4>\n

    <\/font><\/div>\n
    \n

    Selling and Sales Management
    Edition:<\/span> <\/span>11th
    Author(s):<\/span> <\/span>Jobber, D., Lancaster, G. & Le Meunier FitzHugh, K.
    Date of Publication:<\/span> <\/span>2019
    Publisher:<\/span> <\/span>Pearson
    Place of Publication:<\/span> <\/span>Harlow<\/h3>\n<\/div>\n

    <\/h4>\n

    \n

    <\/h4>\n

    <\/p>\n

    \n

    <\/h4>\n



    <\/p>\n","protected":false},"excerpt":{"rendered":"

    Assignment Question Reflect upon the process of sellers satisfying the differing purchasing demands of consumers (B2C) and businesses (B2B) as discussed in your reading thus far (see chapters 3 and 4 in particular); explore the range of marketing and sales strategies that are utilised by companies targeting buyers from these two distinct customer groups. Explain […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[9],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/28910"}],"collection":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/comments?post=28910"}],"version-history":[{"count":0,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/28910\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/media?parent=28910"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/disciplines?post=28910"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/paper_types?post=28910"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/tagged?post=28910"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}