{"id":28041,"date":"2024-06-14T04:47:03","date_gmt":"2024-06-14T04:47:03","guid":{"rendered":"https:\/\/www.writemyessays.app\/blog\/questions\/marketing-plan-analysis-research-and-analytics-the-7-step-marketing-analytics-process\/"},"modified":"2024-06-14T04:47:03","modified_gmt":"2024-06-14T04:47:03","slug":"marketing-plan-analysis-research-and-analytics-the-7-step-marketing-analytics-process","status":"publish","type":"questions","link":"https:\/\/www.writemyessays.app\/blog\/questions\/marketing-plan-analysis-research-and-analytics-the-7-step-marketing-analytics-process\/","title":{"rendered":"Marketing Plan Analysis &#8211; Research and Analytics &#038; The 7-Step Marketing Analytics Process"},"content":{"rendered":"<p><span style=\"cursor: auto; color: inherit;\">Worksheet 1:&nbsp; &nbsp; &nbsp;Using the selected company used in previous topics, go to the IBIS World resource&nbsp;<\/span><b style=\"color: inherit; background-color: var(--color-6); font-variant-ligatures: inherit; font-variant-caps: inherit; cursor: auto;\"><span style=\"font-size: 12pt; line-height: 107%; cursor: auto; color: inherit;\">Thompson Hospitality Corporation&nbsp;&nbsp;<\/span><\/b><\/p>\n<p><span style=\"font-size: 12pt; line-height: inherit; cursor: auto; color: inherit;\"> search for your company and click on the appropriate National American Industry <\/span><span style=\"font-size: 12pt; line-height: inherit; cursor: auto; color: inherit;\">Classification System (NAICS) category. Conduct secondary research using the information <\/span><span style=\"font-size: 12pt; line-height: inherit; cursor: auto; color: inherit;\">provided. You can also use additional sources, such as the company website and trade articles in <\/span><span style=\"font-size: 12pt; line-height: inherit; cursor: auto; color: inherit;\">addition to IBIS World. Write a 150-word summary of your finding<\/span><\/p>\n<div><span style=\"font-size: 13px; cursor: auto; color: inherit;\">The purpose of this assignment is to identify the research process and major research question and develop a research strategy<\/span><\/div>\n<div><span style=\"font-size: 13px; cursor: auto; color: inherit;\"><br \/><\/span><\/div>\n<div>Worksheet 2:&nbsp;<\/p>\n<p><span style=\"font-weight: 700; font-size: 24px; cursor: auto; color: inherit;\">The 7-Step Marketing Analytics Process<\/span><\/div>\n<div><span style=\"font-size: 12pt; line-height: inherit; cursor: auto; color: inherit;\">For the brand&nbsp;<\/p>\n<p><span style=\"font-weight: bolder; cursor: auto; color: inherit;\"><span style=\"font-size: 12pt; line-height: 17.12px; cursor: auto; color: inherit;\">Thompson Hospitality Corporation&nbsp;<\/span><\/span>&nbsp; , complete the diagram below by providing the 7-<\/span><span style=\"font-size: 12pt; line-height: inherit; cursor: auto; color: inherit;\">step process that you would take for marketing analytics. Assume that you have received data <\/span><span style=\"font-size: 12pt; line-height: inherit; cursor: auto; color: inherit;\">based on sales, social media analytics, and digital marketing efforts<\/span><\/div>\n<div><span style=\"font-size: 13px; cursor: auto; color: inherit;\">The purpose of this assignment is to identify the 7-step marketing analytics process.<\/span><span style=\"font-size: 24px;\"><span style=\"font-size: 16px;\"><br \/><\/span><\/span><\/p>\n<div><span style=\"font-size: 12pt; line-height: inherit; cursor: auto; color: inherit;\"><br \/><\/span><\/div>\n<div><span style=\"font-size: 12pt; line-height: inherit; cursor: auto; color: inherit;\"><br \/><\/span><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Worksheet 1:&nbsp; &nbsp; &nbsp;Using the selected company used in previous topics, go to the IBIS World resource&nbsp;Thompson Hospitality Corporation&nbsp;&nbsp; search for your company and click on the appropriate National American Industry Classification System (NAICS) category. Conduct secondary research using the information provided. You can also use additional sources, such as the company website and trade [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[53],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/28041"}],"collection":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/comments?post=28041"}],"version-history":[{"count":0,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/28041\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/media?parent=28041"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/disciplines?post=28041"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/paper_types?post=28041"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/tagged?post=28041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}