{"id":25804,"date":"2024-05-15T15:50:13","date_gmt":"2024-05-15T15:50:13","guid":{"rendered":"https:\/\/www.writemyessays.app\/blog\/questions\/green-advantages-and-customer-stickiness-how-hotel-green-services-promote-customer-repurchases-an-empirical-study-based-on-chinese-and-foreign-travellers-in-china\/"},"modified":"2024-05-15T15:50:13","modified_gmt":"2024-05-15T15:50:13","slug":"green-advantages-and-customer-stickiness-how-hotel-green-services-promote-customer-repurchases-an-empirical-study-based-on-chinese-and-foreign-travellers-in-china","status":"publish","type":"questions","link":"https:\/\/www.writemyessays.app\/blog\/questions\/green-advantages-and-customer-stickiness-how-hotel-green-services-promote-customer-repurchases-an-empirical-study-based-on-chinese-and-foreign-travellers-in-china\/","title":{"rendered":"Green Advantages and Customer Stickiness: How Hotel Green Services Promote Customer Repurchases &#8211; An Empirical Study Based on Chinese and Foreign Travellers in China"},"content":{"rendered":"<p style=\"margin: 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\"><br \/><\/span><\/b><\/p>\n<p style=\"cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 12pt; line-height: 107%; cursor: auto; color: inherit;\">Theoretical Basis and Research<br \/>\nPerspective<\/span><\/b><span style=\"font-size: 12pt; line-height: 107%; cursor: auto; color: inherit;\"><\/span><\/p>\n<p style=\"margin: 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\"><\/p>\n<p><\/span><\/b><\/p>\n<p style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 12pt; line-height: 107%; cursor: auto; color: inherit;\">This study is grounded in the TPB theory, combining practices and<br \/>\nperspectives from Chinese and foreign travellers . It focuses on how<br \/>\nhotels can influence customers&#8217; attitudes, subjective norms, and perceived<br \/>\nbehavioral control towards green accommodation through the development of green<br \/>\nservice strategies and the provision of environmentally friendly facilities and<br \/>\nservices. Additionally, internal management and operational factors such as<br \/>\nemployee training and green procurement strategies are considered to ensure the<br \/>\neffective implementation of green services. The research analyzes the impact of<br \/>\nhotel green services on customer repurchase behavior from a <span style=\"cursor: auto; color: inherit;\">cross-cultural management perspective<\/span>. It<br \/>\ncomprehensively considers factors such as customer attitudes, subjective norms,<br \/>\nand perceived behavioral control, as well as the influence of cultural<br \/>\ndifferences between&nbsp;&nbsp;<\/p>\n<p><span style=\"cursor: auto; color: inherit;\">Chinese and foreign travellers<\/span>&nbsp;on the research outcomes.<\/span><\/p>\n<p style=\"margin: 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\"><br \/><\/span><\/b><\/p>\n<p style=\"margin: 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\"><br \/><\/span><\/b><\/p>\n<p style=\"margin: 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\">proposal outlines<\/span><\/b><\/p>\n<p style=\"margin: 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\">Introduction<\/span><\/b><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\"><\/span><\/b><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Research Background and Purpose<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Research Gap<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Problem Statement<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Research Objectives<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">&nbsp;Research Questions<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Significance of the Study<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\">Literature<br \/>\nreview<\/span><\/b><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\"><\/span><\/b><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Hypotheses<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Proposed Research model<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\">Research<br \/>\nMethodology<\/span><\/b><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\"><\/span><\/b><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Population&nbsp;<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Sample Size and Sampling<br \/>\nTechnique&nbsp;<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Measurement and<br \/>\nInstrumentation&nbsp;<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><span style=\"font-size: 10pt; cursor: auto; color: inherit;\">Proposed Data Analysis Technique&nbsp;<\/span><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\">Expected<br \/>\nOutcomes <\/span><\/b><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\"><\/span><\/b><\/p>\n<p style=\"margin: 7.5pt 0in 0in; cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\">References<\/span><\/b><b style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 10.5pt; cursor: auto; color: inherit;\"><\/span><\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Theoretical Basis and Research Perspective This study is grounded in the TPB theory, combining practices and perspectives from Chinese and foreign travellers . It focuses on how hotels can influence customers&#8217; attitudes, subjective norms, and perceived behavioral control towards green accommodation through the development of green service strategies and the provision of environmentally friendly facilities [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[61],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/25804"}],"collection":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/comments?post=25804"}],"version-history":[{"count":0,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/25804\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/media?parent=25804"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/disciplines?post=25804"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/paper_types?post=25804"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/tagged?post=25804"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}