{"id":19317,"date":"2024-04-04T02:12:36","date_gmt":"2024-04-04T02:12:36","guid":{"rendered":"https:\/\/www.writemyessays.app\/blog\/questions\/discuss-and-evaluate-key-issues-relating-to-sustainability-ethics-and-legislation-which-you-would-recommend-marketers-to-consider-when-planning-an-imc-campaign\/"},"modified":"2024-04-04T02:12:36","modified_gmt":"2024-04-04T02:12:36","slug":"discuss-and-evaluate-key-issues-relating-to-sustainability-ethics-and-legislation-which-you-would-recommend-marketers-to-consider-when-planning-an-imc-campaign","status":"publish","type":"questions","link":"https:\/\/www.writemyessays.app\/blog\/questions\/discuss-and-evaluate-key-issues-relating-to-sustainability-ethics-and-legislation-which-you-would-recommend-marketers-to-consider-when-planning-an-imc-campaign\/","title":{"rendered":"Discuss and evaluate key issues relating to sustainability, ethics and legislation, which you would recommend marketers to consider when planning an IMC campaign."},"content":{"rendered":"<ul style=\"margin-right: 0px; margin-bottom: 30px; margin-left: 0px; padding: 4px 0px 0px; font-size: 0.85em; cursor: auto; color: inherit;\">\n<li style=\"margin: 0px 1rem 0px 0px; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">All of the Lecture PowerPoints are uploaded below. The essential reading for each week is listed in a file called &#8216;Reading IMC&#8217;. This assignment mainly focuses on week 7 of legislation. Sustainability is the key to this course and is emphasized by the Professor.&nbsp;<\/span><\/li>\n<li style=\"margin: 0px 1rem 0px 0px; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\"><br \/><\/span><\/li>\n<\/ul>\n<ul style=\"margin-right: 0px; margin-bottom: 30px; margin-left: 0px; padding: 4px 0px 0px; font-size: 0.85em; cursor: auto; color: inherit;\">\n<li style=\"margin: 0px 1rem 0px 0px; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\"><b style=\"color: inherit; font-size: 0.85em; background-color: var(--color-6); font-variant-ligatures: inherit; font-variant-caps: inherit; font-family: Poppins, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, &quot;Noto Sans&quot;, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; cursor: auto;\"><span style=\"font-size: 12pt; cursor: auto; color: inherit;\">Discuss and<br \/>\nevaluate key issues relating to sustainability, ethics and legislation, which you<br \/>\nwould recommend marketers to consider when planning an IMC campaign. <\/span><\/b><span style=\"color: inherit; background-color: var(--color-6); font-variant-ligatures: inherit; font-variant-caps: inherit; font-family: Poppins, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, &quot;Noto Sans&quot;, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 12pt; cursor: auto;\">You should<br \/>\nconsider how sustainability, ethics and legislation impact upon marketing<br \/>\ncommunications practice by setting parameters within which marketers implement<br \/>\nIMC campaigns, in a business context. You can choose to discuss these issues in<br \/>\nthe context of business-to-consumer (B2C) or business-to-business (B2B) or both<br \/>\nof these markets. Specific laws that are relevant to marketers (e.g. regarding<br \/>\nthe Sale of Goods) should be identified and discussed within a country (or<br \/>\ncountries) of your choice. You should also evaluate how organisations can<br \/>\nlessen their social and environmental sustainability impacts and encourage<br \/>\nsustainable behaviour in others by influencing suppliers and educating<br \/>\ncustomers via IMC. This individual assignment contributes 60% of the assessment<br \/>\nfor this module.<\/span><span style=\"color: inherit; background-color: var(--color-6); font-variant-ligatures: inherit; font-variant-caps: inherit; font-family: Poppins, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, &quot;Noto Sans&quot;, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 12pt; cursor: auto;\"> <span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><\/span><b style=\"color: inherit; font-size: 0.85em; background-color: var(--color-6); font-variant-ligatures: inherit; font-variant-caps: inherit; font-family: Poppins, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, &quot;Noto Sans&quot;, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; cursor: auto;\"><u style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 12pt; cursor: auto; color: inherit;\">Within the assignment you must provide evidence that you<br \/>\nhave read publications recommended to you during the module, as well as your<br \/>\nown further reading.<\/span><\/u><\/b><span style=\"color: inherit; background-color: var(--color-6); font-variant-ligatures: inherit; font-variant-caps: inherit; font-family: Poppins, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, &quot;Noto Sans&quot;, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 12pt; cursor: auto;\"> <\/span><span style=\"color: inherit; background-color: var(--color-6); font-variant-ligatures: inherit; font-variant-caps: inherit; font-family: Poppins, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, &quot;Noto Sans&quot;, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 12pt; cursor: auto;\"><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><\/span>&nbsp;<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>All of the Lecture PowerPoints are uploaded below. The essential reading for each week is listed in a file called &#8216;Reading IMC&#8217;. This assignment mainly focuses on week 7 of legislation. Sustainability is the key to this course and is emphasized by the Professor.&nbsp; Discuss and evaluate key issues relating to sustainability, ethics and legislation, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[53],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/19317"}],"collection":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/comments?post=19317"}],"version-history":[{"count":0,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/19317\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/media?parent=19317"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/disciplines?post=19317"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/paper_types?post=19317"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/tagged?post=19317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}