{"id":17641,"date":"2024-03-25T14:54:09","date_gmt":"2024-03-25T14:54:09","guid":{"rendered":"https:\/\/www.writemyessays.app\/blog\/questions\/marketing-management-individual-project-mmip-communicate-the-value-offering-assignment-instructions-ford-motor-company-shelby-gt-500\/"},"modified":"2024-03-25T14:54:09","modified_gmt":"2024-03-25T14:54:09","slug":"marketing-management-individual-project-mmip-communicate-the-value-offering-assignment-instructions-ford-motor-company-shelby-gt-500","status":"publish","type":"questions","link":"https:\/\/www.writemyessays.app\/blog\/questions\/marketing-management-individual-project-mmip-communicate-the-value-offering-assignment-instructions-ford-motor-company-shelby-gt-500\/","title":{"rendered":"MARKETING MANAGEMENT INDIVIDUAL PROJECT (MMIP): COMMUNICATE THE VALUE OFFERING ASSIGNMENT INSTRUCTIONS FORD MOTOR COMPANY SHELBY GT 500"},"content":{"rendered":"
\n
\n

ATTACHED IS THE FIRST 4 SECTIONS OF THE PROJECT<\/span><\/b><\/p>\n


<\/span><\/b><\/p>\n

Value
\nOffering Assignment Instructions<\/span><\/b><\/p>\n

 <\/span><\/b><\/p>\n

Overview<\/span><\/b><\/p>\n

Each student
\nmust complete an individual marketing project. Your first task is to select a
\nproject topic. No two students will work on the same product\/service. This must
\nbe an existing product, service, or organization. <\/span><\/p>\n

Instructions<\/span><\/b><\/p>\n

The
\nsame project topic must be used in all installments. <\/span><\/u>Each project installment must include a title page that has
\nthe name of the project topic in it. Each of the five questions should be
\nnumbered and written out in its entirety in the pages that follow. The entire
\ndocument (all five questions, combined, but not counting references) should be at
\nleast 600 words (12-point Times New Roman font, double spaced), and include a
\nseparate references page. All content must show direct application to the topic
\nand exclude definitions of terms and general explanations of generic marketing
\ntopics. The assignment should be submitted as a Microsoft Word document.<\/span><\/p>\n

When
\ncompleting an assignment for a given module, the student will assume the role
\nof marketing manager for the selected organization. All student responses must
\nbe based on research. View the entire course textbook (all chapters) as a
\nresource for the assignment, meaning it may be necessary to locate
\nassignment-related material in chapters other than those corresponding with the
\nmodule in which the assignment is located. While the effort has been made to
\nensure that all material necessary for assignment completion is found in the
\ntextbook, contact the instructor immediately if information needed to complete
\nthe assignment cannot be located in the textbook. The instructor will then
\nprovide instructions on locating the required material. Quotes must be
\nminimized and long quotes (40 words or more) avoided. Outside sources to be
\ncited include scholarly marketing journals (Journal of Marketing, Journal of
\nMarketing Research, etc.), practitioner publications (Wall Street Journal, Ad
\nAge, etc.), and the course textbook. Assignments must be submitted though
\nTurnitin.<\/span><\/p>\n

Questions<\/span><\/b><\/p>\n

Q1. <\/span><\/b>Explain the
\nelements of the firm\u2019s promotional mix. <\/span><\/p>\n

Q2. <\/span><\/b>Explain whether a
\npush or pull promotional strategy will be used, or a combination of both. <\/span><\/p>\n

Q3. <\/span><\/b>Discuss the firm\u2019s
\nuse of digital, mobile, or social media marketing. <\/span><\/p>\n

Q4. <\/span><\/b>Explain the
\nselected approach to advertising execution. <\/span><\/p>\n

Q5. <\/span><\/b>Explain the
\norganization\u2019s use of sales promotion, public relations, live events,
\npublicity, or personal selling. <\/span><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

ATTACHED IS THE FIRST 4 SECTIONS OF THE PROJECT Value Offering Assignment Instructions   Overview Each student must complete an individual marketing project. Your first task is to select a project topic. No two students will work on the same product\/service. This must be an existing product, service, or organization. Instructions The same project topic […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[53],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/17641"}],"collection":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/comments?post=17641"}],"version-history":[{"count":0,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/questions\/17641\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/media?parent=17641"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/disciplines?post=17641"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/paper_types?post=17641"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.writemyessays.app\/blog\/wp-json\/wp\/v2\/tagged?post=17641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}