Build on the shared literature review and rewrite/amend anything you might think is uneeded. This literature review is for a section of a dissertation and the topic as listed. Please ensure that there are 50 references in total with what was given to you. Section the literature review as follows:Social Media influencers – who they are, their affectiveness, their drivers.Drivers – what makes consumers “listen” to these influencers – discuss social comparison theory, immulation, impression managementIn different contexts – how do these influencers influence in different contexts, discuss how it may relate to culture, for example in asia or the gcc how they may be more influential then they would be in europe. Please look into papers about sucessful influencers in asia too. Add all references and in text citations, make sure the papers used are credible, and amend the reference list in Harvard style, and remove anything not used when u read through the final draft. Please let me know if you have any questions
How Do Khaleeji Beauty Standards and Social Comparison on Instagram Shape Saudi Women’s Brand Preferences in Fashion and Beauty?
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