Crisis Communication Strategies for Rebuilding Brand Trust in the Wake of Data Breaches

September 8, 2024September 8, 2024 Discipline: Communications and Media

Subject: Crisis Communication Strategies for Rebuilding Brand Trust in the Wake of Data Breaches


Instructions:
compile an annotated bibliography. A well-crafted annotated bibliography consists of the following elements:

Citations of all resources in alphabetical order per APA style
Summary: a summary of the source’s content that includes an overview of the main arguments, findings, and key points in your own words
Evaluation: critical evaluation of the source’s credibility, reliability, and relevance to your research topic (You should use the CRAAP Test to assess the source. Hint: Keep in mind that even reputable sources may have shortcomings, but it’s essential to recognize any limitations in a source’s reliability.)
Relevance: explaining the source’s relevance to understanding the research topic and its potential application to the study
Reflection: providing personal insights and reflections on how the source impacts the research process and contributes to understanding
*You should dedicate one paragraph each for summary, evaluation, relevance, and reflection.


References:

  Chen, Hsiangting Shatina, & Jai, Tun-Min (Catherine). (2021). Trust fall: data breach perceptions from loyalty and non-loyalty customers. The Service Industries Journal, 41(13–14), 947–963. https://doi.org/10.1080/02642069.2019.1603296

  Muzatko, Steven, & Bansal, Gaurav. (2023). It pays to be forthcoming: timing of data breach announcement, trust violation, and trust restoration. Internet Research. https://doi.org/10.1108/INTR-12-2021-0939

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