Begin the process of creating an ethical, culturally sensitive brand strategy based on an industry/company related to your associate degree. This industry or company brand will be used throughout the course so choose wisely. Choose a brand you are familiar with and that will support the research necessary to achieve the course goals.
Do not choose the same brand that you selected in the discussion forum.
Write a short 100-word report on how the brand you selected to focus on in the course has achieved or not achieved corporate social responsibility as defined by the course book.
Reminder: Choose a brand based on an industry/company related to your associate degree. The industry/company brand you select will be used throughout the course so choose wisely.
My degree is Associate Applied Science with a concentration in Process Technology and I work for a chemical plant.
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