If you are choosing to do the final individual assignment, it is due no later than 11:59pm, Sunday. This assignment asks you to apply materials we covered in the chapter on Information Search (Module 11, Ch. 15). Please carefully read the assignment and submit your properly named and formatted Word document by clicking above. IMPORTANT: You also […]
Discipline: Marketing
Strategic Competitive Analysis: Assessing Industry Leaders for Market AdvantagesStrategic Competitive Analysis: Assessing Industry Leaders for Market Advantages
Objective: To conduct a comprehensive competitive analysis of the top three companies within the selected industry, identifying their competitive advantages and strategic positioning.A good competitive analysis is a scouting report of the actual market terrain that the industry itself must navigate to be successful. This is used in the strategic planning process to: Help management understand […]
revise this ppt to make sure it meets rubric and remove ai if found and re-designrevise this ppt to make sure it meets rubric and remove ai if found and re-design
first ppt ( extracted slides ) + SEM 108 rubric revise this ppt to make sure it meets rubric and remove ai % verryyy important if found and re-design and please check the rubric uploaded CAREFULLY , also please replace or add some figures or design or color to the ppt , i uploaded 2 […]
Case study Chase Sapphire: Creating a Millennial Cult Brand, S. Santana, J. Avery, C. SnivelyCase study Chase Sapphire: Creating a Millennial Cult Brand, S. Santana, J. Avery, C. Snively
Case link: https://hbsp.harvard.edu/product/518024-PDF-ENG Please ensure your case write-up is clear, concise, and well-structured, with an average length of 3-4 pages. Be sure to cite your sources appropriately. I encourage you to share your opinions and demonstrate how you can apply the concepts we’ve covered in class. In order to appropriately open the case and address its […]
One Case Study Question – Brian Gursky: Use Social Media to Build an Athlete BrandOne Case Study Question – Brian Gursky: Use Social Media to Build an Athlete Brand
Question: What is Gursky’s “brand”? What do you think he stands for, and what makes you think that? Case attached, thank you!
background for this topic choice: How can Vinamilk leverage Green Marketing strategies to enhance engagement and loyalty among its B2B business partners?background for this topic choice: How can Vinamilk leverage Green Marketing strategies to enhance engagement and loyalty among its B2B business partners?
write the backgroound part for the topic: How can Vinamilk leverage Green Marketing strategies to enhance engagement and loyalty among its B2B business partners? with the Expected results, benefits, and added value First, it aims to provide a comprehensive analysis of how the integration of Green Marketing an enhance B2B customer loyalty, offering valuable insights into the connection […]
When are Virtual Influencers Effective Brand Endorsers? Exploring Their Role in Promoting Hedonic vs. Utilitarian ProductsWhen are Virtual Influencers Effective Brand Endorsers? Exploring Their Role in Promoting Hedonic vs. Utilitarian Products
The title of my research: When are Virtual Influencers Effective Brand Endorsers? Exploring Their Role in Promoting Hedonic vs. Utilitarian Products Keywords: Virtual Influencers, Social Media Marketing, Effectiveness, Type of Product 2. II. Research Questions: 1. Which product type (utilitarian vs. hedonic) do virtual influencers promote most effectively? 2. How do parasocial relationships moderate the […]
Building Trust and Loyalty: Why We Stick with Brands and How Companies Can Earn Our TrustBuilding Trust and Loyalty: Why We Stick with Brands and How Companies Can Earn Our Trust
Are you especially loyal to any one brand? If so, what is it and why are you so loyal? When successfully building loyalty and community, trust seems to be the biggest factor. How can a company build trust and what is the best approach to do so (incorporating concepts from both the field of marketing […]
Sports Marketing Project – Renaming The Utah Hockey Club to The Utah MountaineersSports Marketing Project – Renaming The Utah Hockey Club to The Utah Mountaineers
select an existing team or new team (expansion team that you can propose for a new market) or new sports product (examples – shoe, golf club, tennis racquet) write a paper no longer than 3 pages double spaced about the team or product that you choose focusing on each of the 5 P’s of Sports […]
Global Citizenship & Equity (GC+E) OR Current Issue and Impact on International Trade including GC+EGlobal Citizenship & Equity (GC+E) OR Current Issue and Impact on International Trade including GC+E
A little more about the link to Global Citizenship & Equity. Requirements 1,500 to 2,000 words (maximum of 5 pages) 12 point font with 1.5 line spacing (excluding cover page and bibliography) Report written with a strong structure (sections that flow) Attention to English language usage, spelling, and grammar Sources cited appropriately (both inline and […]