Discipline: Marketing

Your task is to review the literature that is relevant to the research project you are conducting with your group this semester. The research we are conducting is “How does product design affect consumer’s acceptance of the product.Your task is to review the literature that is relevant to the research project you are conducting with your group this semester. The research we are conducting is “How does product design affect consumer’s acceptance of the product.

You will need to use “peer reveiwed articles” from schloarly sources only. This assignment has details provided in both the documents below and I have attatched what our groups hypothesis’ are for you to incorporate in your research. Attached to the hyothesis PDF are a few sources to get you started. If you have any […]

compare & contrast of secular and Christian worldviews in marketing applications.compare & contrast of secular and Christian worldviews in marketing applications.

The worldview discovery paper should be organized according to the following outline: Introduction – define the paper’s purpose using the instructions above and define what “worldview” means. You should look this term up and cite the source as a reference. Secular worldview – defines a secular worldview and relates explicitly it to marketing. Be sure […]

movie report ( The Movie report is about “The Founder” movie. The origin story of McDonald’s.)movie report ( The Movie report is about “The Founder” movie. The origin story of McDonald’s.)

Based on the movie, answer the following questions 1.     Apply the extended marketing mix to McDonald’s. (7Ps) (3.5 marks) 2.     Discuss in detail all the seven brand elements used by the company. (3.5 marks) 3.     Why did the McDonald’s founders limit their menu options to three things? Justify. (1 mark) 4.     Currently McDonald’s is relying […]

write a comprehensive swot analysis that can be used for a marketing plan that will improve a rural hospitalwrite a comprehensive swot analysis that can be used for a marketing plan that will improve a rural hospital

Write a comprehensive swot analysis that can be used for a marketing plan to improve a rural hospital: The hospital is Uvalde Memorial Hosptial (Rural Texas Hosptial)  Here are some references:  https://www.umhtx.org/about/about-umh/  https://www.ahd.com/free_profile/451387/Uvalde_Memorial_Hospital/Uvalde/Texas/  https://www.uvaldetx.gov/residents/health/index.php  https://www.ruralcenter.org/news-events/articles/uvalde-memorial-hospital-strategizes-srht-implementation   

Temu’s Marketing problem of slow transportation and delivery and its effects on consumer behavior, particularly focusing on cognitive decision-making, consumer attitudes, and perceptionsTemu’s Marketing problem of slow transportation and delivery and its effects on consumer behavior, particularly focusing on cognitive decision-making, consumer attitudes, and perceptions

I want a short analysis report of Temu’s current marketing problem, which is its efficient transportation. And here is the spercific requirement: You should identify the specific consumer behavior issues that are relevant to the marketing problem you have identified. It is important to be quite specific in your problem definition. E.g., are the issues related […]

preparation of a digital marketing campaign pitch for Tetley’s tea . You should prepare an illustrated pitch document for your boss that they can take to the client in order to try to win the commission.preparation of a digital marketing campaign pitch for Tetley’s tea . You should prepare an illustrated pitch document for your boss that they can take to the client in order to try to win the commission.

As a fresh marketing graduate, you’ve managed to land a role with a digital marketing agency. Having impressed your boss over the last few months, they’re considering promoting you to an account manager and have given you a chance to prove yourself. They have asked you to work on the preparation of a digital marketing […]

Access a website of a company that has a global presence. (This could be a US company or foreign) How does this company use its Website as a marketing strategy?Access a website of a company that has a global presence. (This could be a US company or foreign) How does this company use its Website as a marketing strategy?

Access a website of a company that has a global presence. (This could be a US company or foreign) How does this company use its Website as a marketing strategy? Review the Website and write a 3 page paper on its effectiveness as a marketing tool. Include an analysis of how this company reflects its […]

Assessing the Impact of Sustainable Fashion Campaigns on Consumer Behavior Towards Achieving SDG 12: Responsible Consumption and Production.Assessing the Impact of Sustainable Fashion Campaigns on Consumer Behavior Towards Achieving SDG 12: Responsible Consumption and Production.

Assessing the Impact of Sustainable Fashion Campaigns on Consumer Behavior Towards Achieving SDG 12: Responsible Consumption and Production.  1. To analyze the impact of sustainable fashion campaigns on consumer behavior.  2. To explore challenges and opportunities for fashion brands in leve-raging campaigns to achieve broader sustainability goals aligned with SDG 12.  3. To provide recommendations […]

To discuss the specific target markets and market segmentation of the company of your choosing.To discuss the specific target markets and market segmentation of the company of your choosing.

Keep in my mind for one company, there may be several target markets and they may use several forms of market segmentation such as geographic, demographic, psychographic and behavioral bases. Make sure to be specific in your explanation of target markets i.e., 11-16 year olds who use cell phones and internet extensively, or 20-30 year […]

Strategic Communication Draft Plan Component 5: Final Strategic Communication PlanStrategic Communication Draft Plan Component 5: Final Strategic Communication Plan

The company we choose is Blue Bottle The final strategic communication plan should be an integrated written narrative and final report presenting the finalized components of your strategic communication plan.  It should not BE presented as answers to the section prompts for each assignment that your turned in during the quarter.  Rather, the plan should be presented as a […]