While digital communication efforts are appealing, it’s important to note the significance of using other traditional marketing and advertising media outlets. Ideally, you want a well-balanced mix that speaks to your target audience. Explore traditional advertising strategies that are still relevant in the digital age. Consider which markets are most responsive to these efforts. Discuss […]
Discipline: Marketing
W4: Discussion -Understanding the Distinctions and Synergies Between Marketing, Sales, and Advertising MKTG305W4: Discussion -Understanding the Distinctions and Synergies Between Marketing, Sales, and Advertising MKTG305
Frequently, you can hear the terms marketing, sales, and advertising used interchangeably. Although collaboration between these areas is essential, it’s important to recognize each department’s key distinctions and roles. Research advertising and its alignment with overall company objectives. Investigate the role this department has in making the company and overall success. Discuss How is the […]
How Do Khaleeji Beauty Standards and Social Comparison on Instagram Shape Saudi Women’s Brand Preferences in Fashion and Beauty?How Do Khaleeji Beauty Standards and Social Comparison on Instagram Shape Saudi Women’s Brand Preferences in Fashion and Beauty?
Build on the shared literature review and rewrite/amend anything you might think is uneeded. This literature review is for a section of a dissertation and the topic as listed. Please ensure that there are 50 references in total with what was given to you. Section the literature review as follows:Social Media influencers – who they […]
“How Social Media Turned Matcha into a Global Consumption Trend: A Study of Marketing Influence and Consumer Behavior”“How Social Media Turned Matcha into a Global Consumption Trend: A Study of Marketing Influence and Consumer Behavior”
I want the essay to focus on how matcha has gained popularity in recent years, especially through social media platforms like TikTok and Instagram. The paper should explore how this trend is not only a result of digital exposure but also connected to deeper marketing strategies, consumer behavior, and cultural positioning. It should examine how […]
The Application of Time-Limited Promotions on Digital Ticketing Platforms: A Consumer Behavior Analysis Based on the S-O-RThe Application of Time-Limited Promotions on Digital Ticketing Platforms: A Consumer Behavior Analysis Based on the S-O-R
Hello, I’ve been assigned by my professor to continue writing a paper titled “The Application of Time-Limited Promotions on Digital Ticketing Platforms: A Consumer Behavior Analysis Based on the S-O-R Model.” The context focuses specifically on musical theatre and stage play ticketing. The keywords are: Time-limited promotion; Digital ticketing platform; Consumer behavior; Perceived scarcity; Purchase […]
How do TikTok micro-influencers shape Gen Z purchasing decisions through authenticity driven marketingHow do TikTok micro-influencers shape Gen Z purchasing decisions through authenticity driven marketing
Assignment 2 description: Literature Review and Introduction based on your own research question. Dare to be curious and seek out topics that interest you. A researcher will usually find that a particular research question that is interesting to them by studying interesting ideas from books or articles and will identify a blind spot–a question that […]
from an exhibitor’s perspective, identify a group of buyers/visitors that you are hoping to meet during the fair period( describe them via market segmentation)from an exhibitor’s perspective, identify a group of buyers/visitors that you are hoping to meet during the fair period( describe them via market segmentation)
This is the event marketing and management subject my assignment topic is from an exhibitor’s perspective, identify a group of buyers/visitors you are hoping to meet during the fair period( describe them via market segmentation), this event is Fashion Access held on 12-14 march 2025 in hong kong. and this is the website: http://aplf.com/aplf-2026/fashion-access-fair-details,audience: presenting […]
MKT 442 Case Study: Tata Steel Limited: Fighting Commoditization by Creating Innovative Services And SolutionsMKT 442 Case Study: Tata Steel Limited: Fighting Commoditization by Creating Innovative Services And Solutions
this is a group project you’ll only do my part see files for the case study files and instructions in modules also Team: The Leverage Marketing Firm Case Study: Tata Steel Limited: Fighting Commoditization by Creating Innovative Services And Solutions doc: https://docs.google.com/document/d/1V7sWDaBAfZ3fOCLk5b1329NHcY7ITFttv428YTc2Ggc/edit?usp=sharing case study: https://www.scribd.com/document/788282250/Tata-Steel-Case-Study-HBR-PDF my part is member 2 only do that part Lets […]
Marketing in the Global Marketplace: Standardization, Adaptation, and Trade Challenges + Discussion 7: Optimizing Digital Campaigns: Understanding KPIs and Tracking MethodsMarketing in the Global Marketplace: Standardization, Adaptation, and Trade Challenges + Discussion 7: Optimizing Digital Campaigns: Understanding KPIs and Tracking Methods
Discussion 6: International trade can bring many opportunities, but it also comes with challenges for businesses trying to market their products in different countries. Discuss some of the challenges that businesses face when engaging in international trade. Consider factors like cultural differences, government regulations, and economic conditions. Define marketing standardization. Why might a company choose […]
Patagonia’s Corporate Social Responsibility and Its Impact On Consumer Engagement: Green Marketing and Flaws In Ethical BrandingPatagonia’s Corporate Social Responsibility and Its Impact On Consumer Engagement: Green Marketing and Flaws In Ethical Branding
Abstract: State how the paper will examine Patagonia’s CSR critically — not just as a success story but with nuance. Introduction:Theoretical Framework: Stakeholder Theory , Agency Theory, Circular Economy Framework, Green Marketing Theory & Evolution, Critical CSR Patagonias CSR Strategy: What Patagonia does well , stakeholder engagementIdentifying the flaws: Greenwashing or Green Marketing?, Accessibility and […]