ECOM 500 – Module 06 CT : Business Intelligence, Data Science, and Data Analytics

September 28, 2024September 28, 2024

 Instructions

  1. Apply IT Concepts to Business Decisions (15 Marks)

    1. Qlik offers a complimentary e-book entitled “Turn your Excel Reports into Stunning Dashboards.” Download the e-book. Write a report about what you learned.
    2. Visit the website of software provider Microstrategy at https://www.microstrategy.com
    • Click on “Solutions.”
    • Click “By Industry.”
    • Scroll down to choose an industry that interests you and click on that Industry.
    • Choose a business application that interests you such as Distribution Center Operations, Digital Loyalty Card, Vendor Portal or Customer Analysis.
    • Click “Watch the Video.”
    • Write a report describing what you learned.

    Your well-written report should be 4-5 pages in length, not including the title and reference pages. To make it easier to read and therefore grade, make sure you clearly delineate each section of your answer so it can be matched with the relevant question

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Module 06: Introduction

Attached Files:
As you work through this module, think about how you see Business Intelligence (BI) and Data Analytics in your organizations and in your daily life. In today’s world, data is being generated at an unprecedented rate, and businesses need to be able to make sense of this data to make informed decisions. Have you ever considered why or how these affect your decision making? Do you trust the data you are getting? Why? How can businesses use Business Intelligence (BI) and Data Analytics for decision making?
Learning Outcomes
  1. Identify the relationship between business intelligence and decision making.
  2. Articulate the ways in which data science can help a business gain a competitive advantage.
  3. Identify the most important data analytics tools for business decision making.
  4. Examine the business value of data visualization applications and enterprise data mashups.
Readings
Required:
Recommended: 

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