BUS 5117-01 Strategic Decision Making and Management – Written Assignment Unit 3

Research a large organization such as Apple, Nike, Disney, or Facebook with their information available on the web. Perform a PESTEL and Five Forces analysis (do not copy from websites). ( https://online.visual-paradigm.com/knowledge/strategic-tools/pestle-and-five-forces-analysis/ ) Based on these two tools, evaluate the strategic vulnerability of the organization. If you were the organization’s CEO what two actions would you take to reduce the vulnerability?

Submit at least a 3-4- page case analysis, (independent of the title page and reference page) double-spaced in Times New Roman (or its equivalent) font which is no greater than 12 points in size. Paper and all citations should be in APA format.

Read the General Guidelines for Case Studies and the Case Analysis Rubric before beginning this assignment. ( Both attached )

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