Consider a recent political campaign, social movement or political hashtag (e.g. SayherName; El Voilador eres Tu; Woman, Life, Freedom; metoo; notallmen/yesallwomen). Analyse how and why it is gendered, drawing on theories from the module.

Excellent
referencin
g
throughout
with
correctly
formatted
bibliograghy

A lot of
evidence
of original
thought,
analysis
and
evaluation

Exclusivel
y relevant
content.
Accurate
and
insightful
reflection
of
appropriat
e range of relv-ant
readings.

Exception
ally well
understood
and
explained
theories
and
concepts

Example of how to structure the essay 

Paragraph 1: 

Paragraph 2: 

What is the meaning or what do we have to understand to ‘get’ the add? I.e gendered stereotypes?

• Sports (why boxing and football), what are they typically associated with?
• What are the people in the adds doing, how are they dressed, moving their bodies?

What theory could I bring in to support me here?

• Gender and socialisation (week 1)
• What do the ads challenge (passivity/femininity) (week 2)
• Gender and the shaping of the body (week 4)
• Gender and space (week 8)
• Gender and productivity (week 6) 
• Challenging binaries ‘deal with it’ (week 5) 
• Intersectionality (week 3) have all bodies been idealised as ‘passive’?

• What do the advertisements reproduce about gender? 
• ‘A beautiful manicure’ – femininity (week 2)
• Always Working on the self (and being feminine) (week 8)
• Empowered feminism (week 8)
• Self-branding and the body (Hakim week 3, Littler week 8)
• Only individual? Structures which surround sport – Hill Collins (week 3)

• Bring it all together 
• Does the advertisements tell us something interesting about gender? If so, what have you argued?
• Why is it interesting? What about gender does it reproduce? What does it challenge?