Recall a sporting event that you have personally attended. Briefly, share a negative experience that you encountered at the event/venue. Discuss what analytics could be used to improve this aspect of your customer experience. Use at least two scholarly based sources in addition to the text.
Book (attached below): Fried, G., & Mumcu, C. (2017). Sport analytics: A data-driven approach to sport business and
management (1st ed.). Routledge Taylor & Francis Group.
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